What's Next for 'King of NIL' Norfolk State's Rayquan Smith?
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According to Axios Sport’s summary:
A year into the new rule allowing college athletes to profit from their name, image and likeness (NIL), there's a "King of the Nil":
The average transaction was $1,815, according to INFLCR, another marketplace.
What's Next for 'King of NIL' Norfolk State's Rayquan Smith?
HBCU athlete is crowned "King of the NIL", what's next for Norfolk State athlete?
According to Axios Sport’s summary:
A year into the new rule allowing college athletes to profit from their name, image and likeness (NIL), there's a "King of the Nil":
- After NIL went live last summer, 21-year-old Norfolk State University running back Rayquan Smith reached out to 100 companies, hoping to strike a few deals, Axios Sports' Jeff Tracy reports.
- He has since signed at least 70 deals, running into five figures, Forbes reports— including Arby’s, Boost Mobile and Pedialyte.
- What keeps the NCAA up at night are "athletics-driven" deals — boosters and booster collectives (groups of donors who pool resources) inducing recruits to sign with their schools under the guise of NIL.
The average transaction was $1,815, according to INFLCR, another marketplace.
- Football players were higher ($3,396), but not the highest. Female gymnasts earned over $7,000 per deal.
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