from sportsmediawatch.com
Shifting to conference tournament action, the Texas-Iowa State Big 12 Tournament final averaged a 0.19 rating and 343,000 viewers on ESPN2 earlier Sunday — more-than-doubling last year’s audience of 156,000 for Texas-Baylor.
That is a huge number of eyeballs for a women's game. Even crazier that it was on ESPN2, which generally is below anything on ESPN, and especially versus anything on over the air.
As a comparison, our football game against OSU on ESPNU had 272,000 viewers. Of course there was oodles of good competition for eyeballs during that football game, but still interesting to compare.
Shifting to conference tournament action, the Texas-Iowa State Big 12 Tournament final averaged a 0.19 rating and 343,000 viewers on ESPN2 earlier Sunday — more-than-doubling last year’s audience of 156,000 for Texas-Baylor.
That is a huge number of eyeballs for a women's game. Even crazier that it was on ESPN2, which generally is below anything on ESPN, and especially versus anything on over the air.
As a comparison, our football game against OSU on ESPNU had 272,000 viewers. Of course there was oodles of good competition for eyeballs during that football game, but still interesting to compare.
